This episode of The Peak Podcast features a deep dive into strategic marketing with guest Gee Ranasinha, the founder of a small business marketing, branding, and behavioral science consultancy. The conversation covers the importance of marketing beyond just promotions, the pitfalls of service-first agency models, and the value of customer insights in driving business growth. Guy shares his journey from corporate marketing executive to agency founder and emphasizes the need for businesses to prioritize strategy over tactics. With nearly two decades of experience, his agency has helped hundreds of small and midsize businesses scale effectively through targeted positioning, messaging, and organic growth strategies. Whether you're a business owner struggling with marketing ROI or a marketing professional seeking a strategic edge, this episode delivers actionable insights on what truly moves the needle.
Learn More About Gee: https://kexino.com/
About The Peak Podcast: It is hosted by Kyle Nelson and Eli Libby. They interview thought leaders and coaches about the peak moment where they found inspiration to begin the journey they currently are on. We dive into the inspiration and fuel that guides them everyday to make the huge impacts they make in their programs.
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